Much of the current spending in digital marketing is at the very bottom of the funnel. There are literally billions of dollars being spent to target the right consumer in the right place at the right time, and much of it is completely wasted due to a simple fact: consumers…

Guest post by John Andrews This week I bought my first annuity. I also bought a pair of Nike’s first NFT sneakers. Both of these investments are easy to transact thanks to a growth industry of DIY investment options. Traditional companies have gotten into the game spurred on by…

Businesses no longer have the luxury of compartmentalizing the customer experience. Consumers have a multitude of ways to engage with a company. For example, by walking into a physical store, browsing a catalogue, visiting a website, using social media, and now… “live selling.” They also use multiple devices. Brands must…

I moved to Pompano Beach, FL almost 5 years ago… and although there are many reasons to move to Florida, weather, lifestyle, taxes, cost-of-living… my primary reason was to be within walking distance of the beach. I love being near the beach, it renews me, and is one of…

Many believe the pandemic has accelerated the adoption of technology across all industries; is AI the answer to getting more done without hiring more people? AI uses deep learning to receive data and interpret it. Programmers don’t determine these interpretations either. Obviously, this is a rapidly developing technology that marketers…

Find more information about Photofy by visiting: Photofy.com or follow @PhotofyApp on Twitter and Instagram. Photofy is a content creation app using photos and videos to easily create beautiful branded content, on the go, in under 30 seconds… it enables businesses to empower their employees, community, and sales consultants…